Solana

Lightning-fast event content for a global web3 audience
Content production

Case in 30 seconds

Solana is a lightning-fast blockchain ecosystem for the web3 world. For them we shot the content at their events across Europe, including the annual Breakpoint, in collaboration with Brownys Event Productions. With a production flow as fast as the network itself: a sizzle reel live on day one, followed by individual assets throughout the week and an aftermovie ready for online by the end of the event.

→ Industry: blockchain / web3
→ Challenge: fast, high-quality event content for a global audience
→ Approach: live production at events across Europe, including drone and real-time coordination with the US
→ Result: content live during the event, from a sizzle reel on day one to an aftermovie at the end

Brand Creatives
Aftermovies

Content

Results

Speed was everything here, and that is exactly what we delivered. On day one of the event, a 15-second sizzle reel was already ready for publication. Another asset followed during the week, and by the end of the event, which usually runs for about a week, we had the complete aftermovie ready for online. Thanks to that timely delivery, Solana could take its audience along while the event was still happening, instead of coming out with the footage only weeks later. This is how every production became not just beautiful, but relevant at the moment that mattered.

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Results

We shot all of Solana's events across Europe, including the annual Breakpoint, together with Brownys Event Productions. Besides capturing the events themselves, we also coordinated the drone operation, with Zero Gravity handling the aerial footage, so the scale and atmosphere of the events came across in full. Because the assets had to go live during the event, we stayed in constant live contact with the Marketing Manager in the US to get everything published at exactly the right moment. That tight coordination across multiple parties and time zones made it possible to deliver at high speed without compromising on quality. This is how we brought not only Solana's technology into view, but also the energy of the community around it, right when the audience was looking for it.

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