Nrich

Drive ABM results your CEO can’t ignore

AI PERFORMANCE CASE

Case in 30 seconds

Nrich wanted to demonstrate a fundamental market shift through a large-scale content campaign. With a traditional budget for actors, crew, and international locations, this vision was impossible to realize. By strategically leveraging AI content, we built a visually stunning movement hyper-personalized for high-ticket Account-Based Marketing (ABM).

AI Creatives

Content

Creative impact without budget constraints.

Maximum testing power and scalability through AI.

Instead of spending tens of thousands on a single video shoot with limited flexibility, we opted for a fully AI-driven approach. We generated photorealistic characters and complex market scenarios that would have been cost-prohibitive with traditional filmmaking. This allowed us to break down Nrich’s core message into dozens of personalized video variations, perfectly tailored to specific segments within their ABM target list.

Enterprise impact at a fraction of the traditional budget.

The result was a high-impact campaign that instantly captured the attention of C-level decision-makers within target accounts. By slashing production costs by over 80% through AI, the vast majority of the budget was allocated directly to ad spend on LinkedIn and Google Ads. This generated an unprecedented stream of qualified ABM leads, proving that AI is the ultimate leverage for scalable B2B growth.

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Gerald Sandel

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